![]() – Derek Taylor, Disc and Music Echo, March 25, 1967 t should be great too because nothing like this has ever been done and if pop music was ready, it is now and there never was a time like the present anyway. Already booked: the Byrds, the Buffalo Springfield, the Jefferson Airplane and numerous of the Tomorrow groups now flourishing on the psychedelic San Francisco scene (what DOES psychedelic mean?). We are holding a large pop festival here in June and we hope you can all come. ![]() Star performers included the Doors, the Sons of Champlin, Moby Grape, the Steve Miller Blues Band, Jefferson Airplane, Hugh Masekela, Country Joe and the Fish, Canned Heat and the Byrds the latter seven acts also played Monterey Pop one week later. The first American hippie-style rock festival was held during June 10–11 at Mount Tamalpais in Marin County, California, produced by radio station KFRC as the Fantasy Fair and Magic Mountain Music Festival. The Human Be-In directly inspired the Monterey International Pop Festival. This was one of the important precursors to the Summer of Love five months later. In early 1967, Michael Bowen produced the Human Be-In at Golden Gate Park in San Francisco, where many attendees dropped acid for the first time ( lysergic acid diethylamide or LSD) and listened to Timothy Leary tell the crowd that people living in cities should reorganize as tribes and villages. Rolling Stone publisher Jann Wenner said "Monterey was the nexus – it sprang from what the Beatles began, and from it sprang what followed." Background Jefferson Airplane in early 1967 Because Monterey was widely promoted and heavily attended, featured historic performances, and was the subject of a popular theatrical documentary film, it became an inspiration and a template for future music festivals, including the Woodstock Festival two years later. The festival embodied the theme of California as a focal point for the counterculture and generally is regarded as one of the beginnings of the " Summer of Love" in 1967 and the public debut of the hippie, flower power and flower children movements and era. The festival is remembered for the first major American appearances by the Jimi Hendrix Experience, the Who and Ravi Shankar, the first large-scale public performance of Janis Joplin and the introduction of Otis Redding to a mass American audience. The Monterey International Pop Festival was a three-day music festival held June 16 to 18, 1967, at the Monterey County Fairgrounds in Monterey, California. ![]() Rock, pop and folk, including blues rock, folk rock, hard rock and psychedelic rock styles. ![]()
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